We are working artists who seek to have our work shown and seen. Our movement represents artists who are outside the system either by exclusion or preference. We do not believe that credibility is achieved only through represention and so intend to produce and provide an alterative to the commercial gallery. We do not disparage the commercial galleries or their role. Our aim is to get artworks into the public view by new and innovative means thereby creating and providing an alternate validating system.

As artists, we must exert control over the destiny of our own art. By doing so we can redefine notions of what an artist should be. We wish to share resources with our community in order to advance each individual artist. By promoting a positive image of the independent artist we will convince art buyers, enthusiasts and supporters to look outside of the galleries, a radical shift that will breath new life into the "artworld".